Sales this week
£933,625
+10.53% (+£88,917)
vs last week
One-click business briefing
Everything that matters, in two minutes
One button, one page. The verdict, the five numbers that moved, what is going well and badly, the three things to do this week, and the two charts behind it. Every figure is calculated from the records before a word is written.
Fictitious example · real build
The verdict · Week to 9 November 2026
Green: sales rose 10.53% to £933,625 this week, margin held at 27.51%, but 23 accounts need attention.
Sales up 10.53% week on week with margin holding and 23 accounts needing attention.
Green
Gross margin
27.51%
+0 pts
points vs last week
Active accounts
53
-4 accounts
rolling quarter, vs a month ago
Value at stake today
£1,005,038
no change
nothing new added this week
Rebate within reach
£84,900
+£27,497
accruing each week at the run rate
What’s going well
Sales up 10.53% week on week, adding £88,917
£88,917
£933,625 this week against £844,708 last week.
Gross profit rose £24,465 while margin held at 27.51%
£24,465
Gross profit of £256,884 at 27.51% margin, against 27.51% last week.
Closed actions recovered £176,085 in the last 30 days
£176,085
1 actions closed in the last seven days, 65.63% of measured actions recovering trade.
What needs attention
23 accounts needing attention hold £7,096,802 of annual sales
£7,096,802
23 of 60 accounts are flagged as declining or at risk, carrying £7,096,802 of annual sales.
£4,320,030 is tied up in slow-moving stock
£4,320,030
58 product lines are slow-moving or non-moving, with 93 fast movers under 30 days of cover.
£413,700 of rebate value risks being missed
£413,700
2 suppliers are at risk of missing the next tier and 3 will miss it at the current run rate.
Do these three things this week
Call Company P: orders are 4 days late against their usual 1-day rhythm
£153,466
Company P · H. Naylor · due Thu 12 Nov
OpenCall Company O: orders are 24 days late against their usual 1-day rhythm
£151,105
Company O · A. Baxter · due Thu 12 Nov
OpenCall Company AF: orders are 21 days late against their usual 1-day rhythm
£149,074
Company AF · C. Rowe · due Thu 12 Nov
Open
Sales by week, this year against last
Thirteen weeks, apportioned from the monthly ERP records.
This yearSame weeks last year
Where growth is coming from
Each region shaded by year-on-year movement, with sales in the last twelve months.
Scotland
+12.69%
£2.90m · 3 accounts
North West
+6.03%
£1.93m · 3 accounts
London & South East
+3.79%
£12.2m · 14 accounts
Yorkshire & North East
+1.16%
£6.66m · 9 accounts
Midlands
+1.1%
£7.58m · 8 accounts
East of England
-3.54%
£3.85m · 6 accounts
South West
-4.06%
£6.97m · 11 accounts
Wales
-5.25%
£4.88m · 6 accounts
Best Scotland +12.69%Watch Wales -5.25%
Did you know?
Surveillance-only accounts are a major cross-sell opportunity
19 accounts buy almost no access control while trading £16,029,085; a share of wallet at the peer average is worth £2,885,235.
19 accounts
The basket gap is bigger than any campaign
10 of the largest gaps are led by Sounders and beacons, where Company AG buys £2,814 against a peer median of £179,429.
£3,591,708
A few supplier conversations secure £84,900 rebate
2 suppliers are within reach of the next tier on the current run rate, worth £84,900; £381,564 is already secured.
£84,900
Long Lever Intelligence 360 · morning briefing
Week to 9 November 2026 · graded Green · concept demonstration with fictional data
09/11/2026, 12:36:51
Green: sales rose 10.53% to £933,625 this week, margin held at 27.51%, but 23 accounts need attention.
Sales this week
£933,625
+10.53% (+£88,917)
vs last week
Gross margin
27.51%
+0 pts
points vs last week
Active accounts
53
-4 accounts
rolling quarter, vs a month ago
Value at stake today
£1,005,038
no change
nothing new added this week
Rebate within reach
£84,900
+£27,497
accruing each week at the run rate
What’s going well
Sales up 10.53% week on week, adding £88,917
£88,917
£933,625 this week against £844,708 last week.
Gross profit rose £24,465 while margin held at 27.51%
£24,465
Gross profit of £256,884 at 27.51% margin, against 27.51% last week.
Closed actions recovered £176,085 in the last 30 days
£176,085
1 actions closed in the last seven days, 65.63% of measured actions recovering trade.
What needs attention
23 accounts needing attention hold £7,096,802 of annual sales
£7,096,802
23 of 60 accounts are flagged as declining or at risk, carrying £7,096,802 of annual sales.
£4,320,030 is tied up in slow-moving stock
£4,320,030
58 product lines are slow-moving or non-moving, with 93 fast movers under 30 days of cover.
£413,700 of rebate value risks being missed
£413,700
2 suppliers are at risk of missing the next tier and 3 will miss it at the current run rate.
Do these three things this week
Call Company P: orders are 4 days late against their usual 1-day rhythm
£153,466
Company P · H. Naylor · due Thu 12 Nov
Call Company O: orders are 24 days late against their usual 1-day rhythm
£151,105
Company O · A. Baxter · due Thu 12 Nov
Call Company AF: orders are 21 days late against their usual 1-day rhythm
£149,074
Company AF · C. Rowe · due Thu 12 Nov
The evidence behind the verdict
Week to 9 November 2026
Sales by week, this year against last
Regions by year-on-year growth
Scotland
+12.69%
North West
+6.03%
London & South East
+3.79%
Yorkshire & North East
+1.16%
Midlands
+1.1%
East of England
-3.54%
South West
-4.06%
Wales
-5.25%
Did you know?
Surveillance-only accounts are a major cross-sell opportunity
19 accounts buy almost no access control while trading £16,029,085; a share of wallet at the peer average is worth £2,885,235.
19 accounts
The basket gap is bigger than any campaign
10 of the largest gaps are led by Sounders and beacons, where Company AG buys £2,814 against a peer median of £179,429.
£3,591,708
A few supplier conversations secure £84,900 rebate
2 suppliers are within reach of the next tier on the current run rate, worth £84,900; £381,564 is already secured.
£84,900
Checked by the Challenger: 3 claims flagged · Medium, figures are sourced but framing omits contradicting data
Verdict labelled 'Green' overall: Margin is actually 0.82 points below the same week last year (27.51% vs 28.33%) and rebate at risk (£413,700 across 3 suppliers) is nearly five times the rebate within reach (£84,900). Neither figure is reflected in the headline sentence, so 'Green' may overstate the position.
£176,085 recovered in 30 days from closed actions: The evidence shows only 1 action closed in the last seven days. A 30-day recovery figure resting on a single action risks being driven by one large account or order rather than a repeatable pattern.
'A few supplier conversations secure £84,900 rebate' with a call to close this week: This sits alongside a separate figure showing £413,700 of rebate value at risk from 2 suppliers missing the next tier and 3 missing it altogether at current run rate. Presenting only the upside, with a this-week action, may overstate how fixable the position is without addressing the larger downside.
Weekly figures are apportioned from Long Lever Supply's monthly ERP records: each week is seven days' worth of its month's totals, adjusted for the week's position in the month, and the same method is applied to the equivalent week last year. Tiles for actions and rebates come from the action history and the supplier rebate agreements as they stand today.